Choosing a branding package
Understanding the Different Types of Branding Shoots
In today’s world, the term "branding" encompasses a wide range of meanings. Depending on who you talk to, a branding shoot can range from a basic headshot to a modern lifestyle portrait or an elaborate creative session. Let’s break down the various types of branding shoots and what they can offer you.
Headshots: The Traditional vs. The Modern
These days, truly traditional headshots are becoming less common. The primary exception is the classic corporate headshot, often required by employers. A traditional headshot typically features the shoulders up, set against a plain background, with limited room for creativity. While there’s still demand for this style—many employers and publications still request it—it’s clear that modern headshots are taking center stage.
So, what exactly is a “modern headshot”? It’s really a lifestyle photo. While there may still be a shoulders up shot, it goes beyond mere representation. The posing outfit and background are all thoughtfully designed to portray your personality. The aim is to celebrate who you are, with intentional poses that share a piece of your story. This option is perfect for anyone looking to refresh their website or social media photos.
Diving Deeper: True Branding Shoots
When we talk about true branding, we’re looking at a photoshoot that tells your story. A creative branding session thoughtfully curates backgrounds, outfits, and sometimes props that reflect who you are, what you do, and what you stand for. This is where the fun really begins!
The length and depth of your branding photoshoot can vary based on your specific needs. If you’re unsure about what type of shoot is best for you, consider these five questions:
What platforms do I need to update with high-quality photos?
Should I plan for content that lasts an extended period?
Are there specific materials or products I want to promote?
Is my message complex? Do I need multiple images to convey the full depth of my offerings?
Would including a co-worker or team member enhance my branding photoshoot?
At Photos With Danielle D., I offer a variety of branding packages tailored to meet your unique needs. Since branding is highly specific to each business, the packages serve as a foundation that can be personalized to fit your requirements.
Are you ready to book your dream branding session? Let’s connect and start creating something amazing together!
